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Festivals
& Special Events
BRUNSWICK MUSIC FESTIVAL, MELBOURNE 2000-2009
Marketing and re-branding development, including patron research
for one of Australia's largest multicultural music festivals.
Development and re-launch of website in 2005 including on-line
ticketing, administration, history and other marketing and PR
elements.
SHEPPARTON ARTS FESTIVAL
Marketing strategy, funding assistance and research projects,
2000, 2001, 2003 & 2004 Festivals.
SHIRE OF CAMPASPE - WINTER BLUES FESTIVAL
Tourism study 2002
WANGARATTA FESTIVAL OF JAZZ
Marketing Director including research & sponsorship 1994-1999
Developed 'Friends of the Festival' community funding & "Homestay".
Produced winning entries for 1995 & 1996 Victorian Tourism
Awards.
BEECHWORTH GARDEN HERITAGE FESTIVAL
Marketing and promotion of 1992 and 1993 Festivals.
COROWA FEDERATION FESTIVAL
Consultant 1990-93 for advertising, marketing and public relations.
TASTES OF RUTHERGLEN - GOURMET WINE & FOOD WEEKEND
Multi media advertising and publicity 1988 & 1989.
NORTH EAST VICTORIA'S WINERY WALKABOUT FESTIVAL
Multi-media advertising and publicity 1988 & 1989.
Produced winning entries for Victorian Tourism Awards 1987 &
1988.
National Winner - Australian Tourism Awards 1988.
Retail & Tourism
THE OLD MACARONI FACTORY, HEPBURN SPRINGS 2005-Current
Development of a website, marketing strategy and events calendar
for Australia's oldest Italian building that is 150 years in 2009.
SIRUGUE AUSTRALIA, BEECHWORTH 2007
Development of web based business for this importer of French
oak barrels to Australian and NZ winemaking industry.
DAYLESFORD MACEDON PRODUCE 2003-2004
Project manager for developing food and wine identity for Macedon
Ranges & Spa Country region of Victoria.
ARDMONA FACTORY SALES, MOOROOPNA, 2001
Developed website and marketing strategy 2001. Re-worked website
2004.
JOHN GEHRIG WINES OXLEY
Brochure and wine labelling development 1992-2002
Recipient of American Printers award for Chardonnay label 1992
BEECHWORTH BAKERY
Marketing & PR management 1993-2002
Including new image, souvenir and website development
Launch of "Breadwinner" and corporate Christmas direct marketing
Produced winning entries for Victorian Tourism Awards 1994, 1995
& 1998
THE PARLOUR & PANTRY RESTAURANT BEECHWORTH
Launched "What's on in the Parlour" - food schools, wine &
food experiences
Chef's hat 94, 95, 96 & 97 Age Good Food Guide. New literature
1997
MUSCAT OF RUTHERGLEN WINERIES
Produced international Muscat brochure involving 8 rutherglen
wineries for
U.S. and U.K. market 1989
THE WINEMAKERS OF MILAWA, GLENROWAN, OVENS & KING VALLEYS
Cooperative project to develop tourist brochure involving 12 wineries
1993
BEECHWORTH BED & BREAKFAST
Co-operative project to develop tourist brochure involving specialty
accommodation for national market 1994
Business & Local Government
IC FRITH & ASSOCIATES 2008
Re-branding of Extended Warranty Point-Of-Sale material with Harvey
Norman retailer.
BLACKBURN DENTAL, 2007-Current
Development of website for this large family oriented practice
including design of downloadable administrative documents. Reference
information for patients and industry. Photograph and produce
content for graphic designer to work with.
MORELAND CITY COUNCIL, 2007
Presentor/trainer for a 2-day community festival workshop for
Council's event organisors and community groups.
REBOUNDAIR & REBOUNDOZ 2004
Marketing, advertising and website development.
WHELEN FOOD SERVICES MELBOURNE
Marketing and website development 2002-3
SMART SOLUTIONS GROUP, MELBOURNE
Development of marketing material 2001
APPRENTICES TRAINEES EMPLOYMENT LIMITED, WODONGA
Development of new image and marketing material 1996
M-DEC ENGINEERING MELBOURNE
Develop new image, and marketing literature for internationa market
1998
OVENS & KING COMMUNITY HEALTH SERVICE
Project managed design and printing 1995 Annual Report
RURAL CITY OF WANGARATTA
ARTS CENTRE - Multi media campaign for "Live On Stage" program
1994
'STREETSCAPE' PROJECT - design of a Ratepayer survey 1993
Due to their confidential nature, not all projects are listed.
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